Writing sales copy is hard for any product, but writing sales copy when you’re part of the project?
That’s what makes a lot of people sweat.
If you were to list an old TV in a classified ad you probably wouldn’t spend too long thinking about how to describe it right?
But let’s say you create a training package for your customers that you are going to personally run.
Are you feeling a little more nervous about writing the copy and letting people know about it? Isn’t it much harder to try and sell ourselves than a secondhand TV? And you’re way more awesome than a secondhand TV!
I work with, and meet a lot of people whose personality is tied closely into their business. People who are:
- Coaches and Consultants
- Service-based business owners (where they are carrying out the work)
These are, as I’ve named them:
If you’re one of these people, writing sales copy for your business can be a complete nightmare. Because you are so closely tied to your product, when you’re writing promotional copy, or a sales page or an advert what you’re actually having to do is:
Ughh.. Just the thought makes you want to take a bath doesn’t it?
And that’s before you’ve thought about how to introduce the benefits, talk about your customer’s pain, prove that you’re a credible authority and all the other essential copywriting elements.
Well, this has been on my mind a lot recently because I’m working with more and more people whose personality is tied to their brand and business.
And I wanted to do something to help you if you struggle with this.
So, I wrote this free report just for you:
Free Report: Sales Copy For The Personality EntrepreneurSelling Yourself AND Sleeping At Night
You don’t need to opt-in to get your hands on it.
All you do is push a tweet button or Facebook button to let people know this report exists.
I really want to get it to as many people as possible.
To get your copy, simply click on the link below – there’s even a new video of me telling you a little more about it.
Let me know what you think of the report in the comments below!