What’s one of the best ways to prove to new people you are a credible expert? Endorsements from other. Which is what we’re looking at in this Q and A video – this time with natural light and with me getting off my behind to stand up and answer it. This week’s question was from [...]
Okay, this needs to be said: We are drowning in a sea of “experts”. With anyone able to call themselves an expert, it’s given rise to the hack job, the wannabe and the self-titled “gurus” who offer shoddy service. “Not me” I hear you say (and I believe you, you’re a Harrisonamy reader [...]
Okay, so in last week’s Fast Copy Friday I asked you if you had any copywriting questions that you’d like me to answer, and you did, and I made a video and then answered a couple more in the blog post. Forgive the video – I was meant to record it with natural light this [...]
If you write a blog for your business, or have a newsletter then you probably want to be popular with your audience. It’s unlikely that you would publish content, or do your email marketing hoping to cause as much annoyance to your reader as stubbing their little toe. Instead you want to inspire them, make [...]
One of the biggest concerns I see with business owners who want to write a sales page, is about sounding natural. You want to be persuasive without being icky and salesy. This is particularly true if you’re a personality entrepreneur. When you look for sales page templates, you’re going to see items to include like [...]
Happy New Year To You! This is a guest post by Carol Tice who runs Make A Living Writing . Through her website, courses and membership group, she tells you what you need to know to rock it as a freelance writer and earn what you’re worth (which is probably more than you think!) Ever [...]
Nobody likes to feel bad about a problem they’re having and that includes your customers. My mum is brilliant at listening to any challenges I’m facing without making me feel like it’s really my fault. If I haven’t exercised she’ll understand that the weather’s been a bit cold, if I’ve forgotten to do something, she’ll [...]
I got up this morning and was all excited, not least because it’s December the 1st and that means the first chocolate gets eaten on the advent calendar. Today, Harrisonamy Copywriting turns 3 years old – and you benefit. Because this isn’t about me – that’s what my real birthday is for (next month… I’d [...]
Have you ever been to an event, or conference, or general gathering of people where someone has absolutely captivated an audience despite talking rubbish? Or perhaps you’ve found yourself yelling at the TV during a reality TV show like The Apprentice, as a group rallies behind the loudest but possibly least competent leader. And I’m [...]
On Thursday, December the 1st, Harrisonamy Copywriting turns 3 years old. And I’m having a party. (More on that later, we’ve got some stuff to cover before then). It’s moved on from the terrible twos, where all it did was ask “why?” took steps, wobbled, fell, and bumped its bum. And that’s not to mention [...]
