HarrisonAmy Copywriting

Sales Copywriter, Consultant and Speaker

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Free Sales Page Analysis Tool

July 5, 2013 by Amy Harrison 4 Comments

diagnosticsIf you’ve written a sales page or are writing a sales page, you’ll enjoy this copywriting diagnostics tool.

It’s a simple 4 page tool that lets you see how well your sales page scores against 15 key elements that you need in a strong sales page.

These include:

Sales Page Review Sections
Getting Attention Easy-to-read Customer Interest
Headline strength Structure and flow Credibility
Sub headline Buying details Testimonials
Opening USP Customer filter
Design Call to action Benefits
Subheadings Show don't tell Objections

It’s not a tool to tell you how to write a sales page, but what it does do, is show you where you’re doing well, and where you need to do a little more work.

Each section is split into further mini ‘check-points’, and you can score them as follows:

  • Y = Yes! You’ve achieved that point, go you!
  • 0.5 = You’re almost there, but could improve / tweak
  • N = Oops! You missed something. No worries, just pop it in when you do your revisions

Here’s a sneaky peek at the ‘Buying details’ section:

diagnostispreview

Download your copy here:

Click here: Sales Page Copywriting Diagnostics Tool

How do you review your sales pages? Do you have a checklist with points to look for, ask a friend to review it or use another assessment tool? I’d love to find out.

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Filed Under: Fast Copy Friday Tip, Landing Pages, Sales pages

About Amy Harrison

I am a copywriter, content-trainer, speaker and filmmaker teaching businesses how to avoid drab business content and write copy customers love to read. You can also find me hanging out and sharing content over on Google+.

Comments

  1. Jonathan says

    November 8, 2013 at 3:55 pm

    Great Stuff Amy thank you for sharing

    Reply
    • Amy Harrison says

      November 8, 2013 at 5:30 pm

      You’re welcome Jonathan!

      Reply
  2. Pepan Mencl says

    July 7, 2013 at 8:10 pm

    Díky za super nástroj.

    Reply
    • harrisonamy says

      July 12, 2013 at 1:02 pm

      You’re welcome – hope it’s useful!

      Reply

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