What Coaches Need To Know About Writing Web Copy

If you sell coaching services on your website, writing the content for your virtual existence can be a real pain in the bum.

The reason being, you are tied so closely to what you do.

And that can make you feel uncomfortable. After all, you probably began your business or practice to help or teach people, rather than write about how marvellous you are (you are marvellous though).

Plus, whilst you want to sell what you do, you want to be seen as a well-respected, honest and transparent coach with integrity. Not someone who is just trying to flog as many hours possible.

I see this a lot working with coaches and entrepreneurs and personally I love the challenge it presents of having to sell through writing whilst maintaining the integrity of the coach-audience relationship.

And I want to help you do the same (f that’s the kind of thing you’d love)

So I’m holding a virtual workshop this weekend all about writing web content for coaches.

It’s designed to get you up and running with some solid content to turn more of your ideal target market into paying customers.

Because I’m moving flats next month, and because summer is always the busiest time of year for me preparing content for client launches in the autumn (fall for my lovley US readers), this will be the last live workshop I do this summer.

All the details are here, it’s very competitively priced but you should know there are only 15 spots (and some have already gone) and doors close midnight Thursday July 21st PDT.

If you’re a coach, you’ll want to check this out and see how you can rock your web content.