One of the best methods of content marketing is to publish valuable content on your business blog. But how do you write about the same topic over and over again while keeping your articles fresh and original? I discovered 98 ways after studying a handful of businesses that live or die by publishing regular, eye-catching […]
If you had 35.7 million business blog readers, would you write like this?
It’s a big night for you. You’ve achieved an epic milestone in your business after a long and gruelling journey. You decide to take to your business blog and write about it for your readers. But back up a little. Imagine that instead of having 10, 100, 1000 or 100,000 readers you have 35.7 million. […]
Why your business blog is broken (and how to fix it)
At the time you read this I will be on my honeymoon, but by the power of scheduled posting I wanted to let you know about the series of articles about what to do when you suspect your business blog is broken (which means not getting you the clients, credibility or income you want). It […]
How to get your hands on the free Business Blogging Series
Want a blog that actually gets you more credibility, clients and cash? Then make sure you read this first article in a series of why a lot of businesses fail to do this. Why Your Business Blog Is Broken (And How To Fix It)
10 ways to avoid train wreck business blogging
You want to attract people to your blog. You want to generate attention for your business. But sometimes the most gripping content is the most repelling to potential customers. Personal struggles, business difficulties, conflicts with competitors. All are riveting to read and you may think subjects like these are relevant to share, after all it […]
The silent gossip that kills your business. Are you at risk?
I was recently thinking about people telling their business story through their web copy when I came across an article tweeted by the lovely Mr. Ian Aspin about how many people had speculated about the Apple Logo and its origins. People started a story that it was about a brilliant mathematician Alan Turing who committed […]
Samantha Brick Is Hated For Her Lazy Writing, Not Her Looks.
For anyone unfamiliar with the story, recently Samantha Brick, who self-titles herself as a journalist and writer, came under the wrath of the internet when she wrote a piece for the Daily Mail titled: “Why women hate me for being beautiful.” Since its release Samantha has faced vitriolic criticism from people who have found her […]
5 Ways To Simple, Fast Lede Lines
Alright – first of all I apologise for this video. I did some editing. Only, the software I use has “fade” as the default setting on all transitions. This I did not know. As a result, some of the transitions overlap. In fact I’ll be honest and say that with some of them, it has […]
The Death Of The USP (And What Is Replacing It)
Just off the coast of Cancun, Mexico sunk deep beneath the water sits a man, perfectly still, watching television with a plate of burger and fries on his knee. Sculpted from coral-friendly pH-neutral marine concrete, the idea of underwater sculptures that encourage habitation and growth of corals and marine life is certainly unique. Unsurprisingly, the […]
Why Fake Experts Are Killing Your Business (And What To Do About It)
Okay, this needs to be said: We are drowning in a sea of “experts”. With anyone able to call themselves an expert, it’s given rise to the hack job, the wannabe and the self-titled “gurus” who offer shoddy service. “Not me” I hear you say (and I believe you, you’re a Harrisonamy reader […]
