My father is every pushy salesperson’s nightmare…I’ve experienced it firsthand, cringing from the next aisle as my dad verbally slays anyone trying to sell him something he doesn’t want. Growing up I learned to be suspicious of gimmicks, brightly coloured labels, and promises. As well as a love for George Jones, my father gave me […]
Article Writing Inspiration from Charles Bukowski (and My Brother)
One of the websites that influenced me to become a freelance writer at the end of last year was Lateral Action. I can’t remember how I stumbled upon the site, but found it to be a wealth of practical and inspirational advice for not just creative people, but creative professionals. The articles questioned conventional creative […]
How Country Music Makes Me A Better Copywriter
I love country music. As a kid growing up in East Yorkshire such a passion was a rarity and despite the concerns for my social development my dad kept feeding me country music till that fateful day that I started buying my own. He sat back in his armchair with a sigh of contentment; his […]
Why A Good Freelance Copywriter Is Like A Ninja And The Best Savings Account A Bank Can't Give You
Businesses that have found a great freelance copywriter to work with long term know they have something special. They understand that great copy gives a business the edge over the competition, especially when it’s written by a freakishly passionate, reliable ninja. So why are more businesses reaching out to these freelance specialists? Most Businesses Don’t […]
Why I Love Being A Copywriter Using The English Language
We act as a host family to language students which has been and still is a brilliant and very amusing experience for all of us. Over dinner the other night one of the students was exasperated by the number of synonyms there were in the English language for most words.It meant that learning vocabulary was […]
Don’t Worry About Being Original – Just Be Authentic
In any creative field there is the temptation to put a value on ingenuity and originality above everything else. If you are writing for a creative agency or produce marketing pieces for clients or are just writing your own work to be marketed and publicised there is always the doubt in the back of your […]