If you write a blog for your business, or have a newsletter then you probably want to be popular with your audience. It’s unlikely that you would publish content, or do your email marketing hoping to cause as much annoyance to your reader as stubbing their little toe. Instead you want to inspire them, make […]
Write When You Are Angry, But Never Publish…
***This is a copy of yesterday’s newsletter, I don’t normally share my newsletter on the site but it got such a good response I wanted to share it. If you’d like to see what else I talk about on Fast Copy Fridays, sign up to my copywriting tips. **** Hello again, So another Friday, another […]
How To Use Your Blog for a Book Deal: Interview With Tricia Lawrence
Today we get to meet the wonderful Tricia Lawrence from Real Brilliant. A site that provides “Brilliant Marketing and Content Building for Real Authors” Tricia is a fellow Third Tribe member and I bumped into her outside the bloggers lounge at SXSW (literally minutes after I’d chatted to Pam Slim). Tricia was on the same […]
From Blogging to Book Publishing and Why SXSW is Like a Great Prom. Interview With Pam Slim
I had the pleasure of not only getting to meet, but being housemates with coach and writer Pam Slim who is as funny, down to earth and inspiring as everyone else who knows her will tell you. In this quick interview I asked Pam what brought her to SXSW, what opportunities there are for people […]
Let Your Customer Know How To Break The Chain On Their Elephant
Currently I am reading: The Perfect Business by Michael LeBoeuf. In it he mentions how circus elephants are kept in place by one chain on their leg that they could easily break. When they were smaller and less powerful, they were trained to associate the chain with not being able to move. As they grow, […]
A handwritten note, from the heart, from me, to you
Yesterday I took a walk to the beach, and I wrote this for you. You can click on the picture and read it from a larger image or I’ve typed it up below if that’s easier… Thurs 24th Feb 2011 3:10pm Brighton, UK A Handwritten note, from the heart, from me, to you. Dear wonderful […]
What is stopping you get your message out there?
I was chatting the other day with my fella and we were talking about how we really want to be involved in something that’s bigger than us. For example, once his workshop is up and running and he’s found his groove, he’d love to teach, either an apprentice to make banjos, or a class doing […]
You are not an island: People you need to know to succeed in business
Happy New Year to you! I hope your New Year is getting off to a grand start, but if it isn’t, don’t worry. This time last year I was living at the bottom of a friend’s garden with no clue what my next move was going to be. I wasn’t enjoying my work, had very […]
Are you being a terrible shop assistant to your customers?
It’s that time of year when the shops fill up with people looking to find gifts for their friends and loved ones, which means it’s a testing time for shop assistants. They have to deal with stressed parents, tired children and the dreaded possibility that a sought after gift is out of stock or won’t […]
The Nightmare
Last night I had a dream that woke me up at around 3:30 am with my heart pounding and gripped by fear. It feels strange writing this down but it wasn’t’ a typical nightmare of zombies, or killers, it felt much more profound and prophetic and that’s why I wanted to capture it. I’d love […]
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