“A group of Earth children help a stranded alien botanist return home” “American classic in which a manipulative woman and a roguish man carry on a turbulent love affair in the American south during the Civil War and Reconstruction“ Most people reading those would be able to identify the iconic films that they were describing. […]
Drinking With Sailors, Dinner With Grandma. Should You Write Differently For Your Audience?
Last time on the blog I explained how important it is to understand the common glue that binds your perfect customers together. In this post I’m going to look at how you write to those people when you figure that out. Photo courtesy of abrao Recently I was chatting with Colleen Wainwright (aka Communicatrix) about […]
Customers Not Sold? Simple Tip To Take Away Their But
So, the Sales Page In a Weekend Boot Camp was last weekend and I had a lot of fun. It was fantastic to work with a group of business owners who want to learn how to write about what they do in a compelling and persuasive way that actually sounds like them. During the […]
Today: The Egg Cup And A Free Peek At Sales Page In A Weekend
[LCT-|-embed] Since the doors opened to the Sales Page In A Weekend Boot Camp there’s been a wonderful buzz about it. The idea of blitzing that sales page once and for all with filmed and written materials to take away (perfect if you can’t make the dates in person), really appeals to a lot of […]
Final Freebie: Your Critical Copywriting Checklist For Making Sales
Happy Friday! Well this is it, your final video and copywriting freebie. In this video I explain the 9 key things you’ll want to have in your sales page to make a compelling offer and to give your readers the confidence and security that they need to buy from you. The download is a very […]
Sales Page Freebie # 1 How To Beat Your Blank Sales Page
So, if you saw the blog the other day you’ll know I’m giving away a chunk of free copywriting resources to help you get started and get writing your sales page. Well today you can get your paws on my first freebie which is a pdf report called: Beat The Blank Sales Page And Start […]
How Long Should Your Sales Page Be?
Last night I had the pleasure of being invited to the Association of Work At Home Women’s monthly call to talk a little bit about writing a sales page. It was a real privilege to hear what people were struggling with when it came to their sales pages and see how I could help. At […]
The Sales Page Q and A Session is now available!
Here’s a quick post to let you know that you can now register to access the Sales Page Q and A Session in which I answer some of the most common sales pages conundrums including: How the heck do I write it so it sounds like me? How do I let people know my business […]
The big Sales Page Struggles Q and A Session!
The Big Sales Page Struggles Q and A Session from amy harrison on Vimeo. Okay, if you don’t have time to watch the video above, here’s the details you need: I am holding a Big Sales Page Struggles Q and A Session on Friday February 11th 2011. I want to hear whatever sales page struggle […]
Are you Dr. Jekyll when chatting and Mr. Hyde when selling?
Your sales page is an extension of the conversation you’re already having with your customer, whether that’s through your newsletter, your blog, networking in person or through social media channels. However, because we’re used to seeing a certain type of sales page, we can be tempted to leave our personality behind when we’re writing our […]
