The “About” page on your website is very important. So you want to avoid common about page mistakes on your business website. If visitors like your homepage then they’re going to check out your “About” page shortly after. Why? Because people want to know WHO they’re doing business with. Whether you’re writing the copy yourself […]
Limited Signed copies of How To Be Rich and Happy On sale now!
For the last month or so I’ve been working with Tim Brownson, John P. Strelecky and their fantastic team in the launch of their book How To Be Rich and Happy. I know a number of people who have rolled their eyes at the title: “How to Be Rich and Happy”. Rich And Happy They […]
Only buy these books if you want to sell more stuff…
It is my duty to share with you two essential resources you need IF (AND ONLY IF) you want to start selling more of your product or improving the promotion of your business. I have wrestled with my conscience with this one. I don’t want to share these. I want to buy all copies ever […]
Are You Showing Up For Your Dreams?
I went for coffee the other week with a friend and talk turned to his work. “Are you still enjoying it?” I asked and watched him shrug. “I’m still showing up every day…which I guess is the same thing.” This rattled in my head for a while. I’m all for showing up. Showing up repeatedly […]
Business Owners: Essential Tips for Writing Your Homepage
Previously we’ve looked at the must have pages for your first website and today we’re going to look at writing content for the most important page on your business website – your home page. The homepage is the page people visit when they type in your website address. For example you can see mine at […]
Succeed: Ignore your Customers, Competition and the Cash.
This online business malarkey, it’s all about building relationships, getting influential people to respect and refer you, getting your twitter count up, and building a following who adore you and want to buy your products, right? Wrong. It’s all about you. There is excellent (and free) advice on the Internet about how to get started […]
5 Essential Pages for Your Business Website
Below I’ve listed some must have content pages for your business website and will be tackling each section in more detail over the next few days. Enjoy! Homepage This is the first page your customers will see when they click on your website. It’s the one that is probably going to get the most views […]
How To Get The Best Value From A Copywriter
Hiring a freelance copywriter for your website, magazine, article or ebook more provides you with a valuable resource to get people engaged with your business. Most good copywriters will work their hardest for each of their clients. They want to make sure they have a happy customer who may refer them in the future. However, […]
Freelancers: Do Your Customers Secretly Wish You'd Shut Up?
Do you know what it is your customers need? Or more to the point what they want? If you’ve got a steady stream of work you might think you have this pretty well wrapped up, why else would they be coming back right? But what if you were missing out on opportunities to offer something […]
Copify: Junk Food Content To Block Your Business’s Arteries?
There’s a lot of debate about a new content mill called Copify: a service that promises fast content from as little as 3p a word – paying their writers between 2p and 8p a word. Some copywriters are seeing this as a threat to their business; luring clients away through cheap prices. Customers of Copify […]